World Asia Publishing (WAP) was founded in 1994 with the objective of providing industry-specific publications presented in a clear, concise, quick-reading format in keeping with the time demands of busy top executives.

Two long-standing publications under WAP are Hospitality Asia and Retail World Asia. Both trade journals are looked upon in their respective industries as being the most time efficient method of keeping in touch with key developments. The two journals also function as the most efficient communication medium between Buyers and Suppliers with its up-to-date dissemination of trends, new products and services.

WAP has also capitalized on its in-depth knowledge of the hospitality industry and its close ties with the top executives from the hospitality field by publishing The Pinnacle, a never-before presentation of the key 100 movers and shakers of the Malaysian hospitality scene.

The 2005 volume is an essential reference tool for hoteliers, gracing the bookshelves of the most prominent industry personnel.